Introduction to custom dimensions and metrics

Tell me something: How are you doing with web analytics? Good? Fair enough? Very Doris? But what are you saying! Surely it’s just your impression and. Introduction to that you know more than you think or… maybe it’s just that you see it as too complex. Could be? Look, something similar happened to me. I…

Nestlé will prohibit in 2023 the advertising of products

Nestlé , one of the main companies in the food sector, announces that in mid-2023 it will stop broadcasting advertising on sweets and sugary drinks aimed at children under 16 years of age on television and the internet, including social networks, starting July 1, 2023, in all markets where the company operates. With this new…

The 11 Pinterest Trends Advertisers Should Know About to Succeed in 2023

Pinterest Predicts is back , the annual report that dissects the main trends for next year. The social network Pinterest is very popular, since more than 400 million people visit it to find inspiration for their projects. Therefore, that is why it is very interesting for advertisers to access insights and rely on these trends,…

Patricia Fernández until now general director of UM leaves the company

IPG Mediabrands announces the departure of Patricia Fernández. Until now general director of UM . During her time in office. The company has been recognized in 2022 as the first media agency for its competitiveness in the Compitches ranking of the independent consulting firm RECMA. Also being one of the most vital companies in Spain…

The Significance of C-Level Executives

Quantifying the impact of C-level executive coaching can be a nuanced endeavor. Key performance indicators may include enhanced leadership effectiveness, improved team collaboration, increased employee engagement, and a positive influence on organizational culture. C-level executive coaching stands as a transformative force in cultivating exceptional leadership within modern organizations. As the business landscape continues to evolve,…

Unlocking Leadership Excellence through C-Level Executive Coaching

  In today’s fast-paced and complex business landscape, the role of C-level executives has evolved into a multifaceted challenge that demands a unique blend of skills, vision, and adaptability. This is where C-level executive coaching emerges as a pivotal tool for nurturing and refining leadership excellence. The Dynamics of C-Level Leadership C-level executives are the…

Understanding C-Level Executives The Pillars of Organizational Leadership

In the intricate web of corporate hierarchy. Where decisions ripple through every facet of. An organization, c-level executives. Stand as the pillars of leadership. These individuals occupy the highest echelons of management, steering the ship of the company’s strategic direction and shaping its destiny.  This article delves into the essence of c-level executives, exploring their…

Exploring the Roles of C-Level Executives A Comprehensive Guide

In the intricate realm of corporate leadership, a select group of individuals holds the reins, guiding the strategic direction of organizations. These Individuals, collectively known as. C-level executives, play pivotal roles in steering their companies toward success, innovation, and sustainable growth. Each member of this esteemed cadre brings .Unique expertise to the table, contributing to…

Change Management In an era marked by constant change

The ability to navigate and lead through transitions is invaluable. B-level executives should master the art of change management by fostering an open dialogue around transformations, addressing employee concerns, and providing a clear roadmap for implementation. Stakeholder Engagement B-level executives serve as the liaisons between various stakeholders, including employees, shareholders, clients, and industry partners. Effectively…

Qualities of Effective C-Level Executives

Market Presence: The CMO is responsible for creating and executing marketing strategies to build the company’s brand, increase customer engagement, and drive revenue growth through effective promotion and communication. Strategic Thinking: C-level executives must think critically about the long-term vision of the organization and devise strategies to achieve it. They identify emerging opportunities and assess…

The Role of C-Level Executives in Driving Organizational Success

Introduction In the dynamic and competitive landscape of modern business, the strategic leadership provided by C-level executives plays a pivotal role in shaping the direction and success of an organization. These high-ranking executives, including the Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Operating Officer (COO), and Chief Marketing Officer (CMO), among others, are…

Mastering the 7 C’s of Executive Presence in the Business World

Introduction: In the dynamic and competitive landscape of the business world, possessing technical skills alone is no longer sufficient for success. The ability to exude confidence, command attention, and communicate effectively has become equally crucial. This is where the concept of “Executive Presence” comes into play. Often touted as the X-factor that distinguishes leaders, the…